Services
Market Analysis
We can help determine the market size, growth, segments, and expectation for your project, product, or service. What are the associated trends and analysts predictions?
Explore the competitive factors for price, performance, position, promotion, time to market, quality, and development effort.
Market Messaging
We can assist with the tone and style of communications to attract the widest possible audience. Develop the storyboard for why this is needed and how create demand.
Using the WEB, Associations, Print, Press, and Signage Media to get the word out and generate leads.
Market Mix
We can help with perception mapping to establish your target customers. Develop a strategy to define your offering, so it addresses a new or un-served market, and create a ROADMAP for expansion.
Market Research
The questions we can help answer are; how important is it, who needs it, and why is it needed? Who is buying or using it and what is the buying process?
Additionally, what is its value, does it meet the need, and can it developed or marketed?
Competitive Analysis
Develop an action plan considering your; objectives, strategy, position, reputation, current market share, and finally balance it with your short and long term goals.
Evaluate what you do well and fair and how that compares to what your competition does.
Determine what your barriers are to entering a market. Conclude what your assets are in experience, technology, patents, distribution, funding, support, and staff.
Event Presence
We can evaluate and recommend the most beneficial and effective event participation venues.
We can assist with where and when to announce, establish a consistent marketing message, and coach staff in attendance.
Internet Adoption
Develop a flexible and robust network topology to allow access, authentication, collaboration, communication, data access, management, and reporting.
The all important WEB presence and advertising in local markets.
Pro-forma Budgeting
Assist in the development of a forecast for gross revenue projections based on COGS or market based pricing. Perform a bi-directional pricing analysis and produce the R.O.I. analysis.
With a known and/or planned burn rate we can help estimate positive earnings and profitability.
Product/Service Analysis
Accelerate your offering to market with the FOUR “Ps” of marketing. Establish product line branding, distill features, define distribution channel, competitive assessment, value proposition, and motivate.
Determine differentiation, branding, packaging, operation, management, and robustness. Develop a pricing strategy considering volume, profit margin, value perception, competitive and market forces.
Design an advertising and promotion campaigns for Push/Pull sales, direct/indirect distribution, printed/electronic media, WEB presence, messaging, partners, and incentives.
Product/Project Definition
We can help establish the target price for the product or service, its parameters, how it relates to others of its kind, and how to differentiate it.
What is the VALUE PROPOSITION?
Product/Project Management
Develop product/project schedule through the Product Life Cycle (PLC) or any of the phases, such as Concept, Definition, Development, Build, Launch, Support, or E.O.L.
Start Up
The process of starting a business can be daunting, but, we can help by providing guidance and counseling along the way, by establishing realistic goals, expectations, progress, and time to complete tasks.
SBA/SOHO/SME
Acronyms for most small retail and/or commercial businesses, generally an owner/operator and/or a few partners that succeed in making a viable company with 50 – 500 employees.
Some independent contractors conduct business, out of their residences, SOHO and may also be known as “Tele-commuters”.
WEB presence
WEB presence is essential in today's economy.
A WEB site enables information availability to the public, promotes sales and sales leads, enhances collaboration with clients and suppliers, allows your business to be found,
and should be part of your marketing strategy.
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Typical Marketing Themes Developed:
The Company will provide goods and/or services that enable our customers to realize the full potential of Internet Commerce.
The Company will deliver Business solutions that are cost effective, intuitive, robust, elegant, and reliable.
The Company will provide its customers with solutions that deliver on the "Internet Promise" of productivity and economy, while assuring them their information is transportable, accessible, and private.
The Company will position itself as the market leader by offering products, performance, and support that exceed expectation while endearing itself to the customer.
The Company will provide applications that enable true Internet mobility, economy, and access to resources while ensuring the authentication of users in a secure environment.
The applications will guarantee data availability to staff, partners, and customers.
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 What we do?
Simply put...
Empower your success! |
Typical services
The included "list", on the left is not exclusive, if you have a need NOT identified on the
"list", to the left, please us the "Click Here" link to contact us.
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